“One of the best-organised events I have attended in many years. Entertaining discussions, fruitful networking, some business opportunities and cooperation projects already in the pipeline.”
About us

We specialise in:
- topic validation and research
- agenda development and writing
- speaker or VIP acquisition and management
- creating briefs and content for marketing and sales teams
- onsite conference production

What we do
We’re in the business of helping busy companies professionally produce their event content and attract the right audience.


What’s good about us?
- We have 15 years+ of experience in the B2B events industry—we bring this experience to each project.
- It’s in our blood to always do a proper job—we deliver on time, budget and high quality standards.
- We’re international, with offices in the UK, Croatia and ability to travel globally.
- Our everyday job includes working within a matrix organisational structure, with multiple stakeholders and culturally-diverse, locationally-dispersed teams.
- We professionally communicate with high-profile speakers and partners from different cultures and manage complex stakeholder relationships.
- Team members replace each other easily—without delay to getting things done.
- We like to be original and innovative but are also flexible and professional—a unique combination that can be hard to find.
- We are inspired by the best in our industry, as well as other industries—well-aware of current affairs and global issues.

Testimonials
What clients say about us
- Security Manager,Melia Hotels International
“Thank you and all your team for organising such an interesting conference. I got several good contacts and also good ideas from the presentations and panel discussions.”
Head of Public Administration and Public Service DepartmentMinistry of Finance of Estonia”Anja & her team have been a fantastic freelance support for me over the past 5+ years. She and her team are hard-working, detail-focused, responsive, professional and flexible to our requirements. I couldn’t recommend them highly enough.”
Senior Event Director,Informa Group“Professional and very friendly organization team. Very responsive to needs and very patient.”
Territory ManagerAruba a Hewlett-Packard company“Thanks for the great effort and hard work that you have put into this event. It worked out extremely well and a big part of the success is due to your great support! All of us appreciated the high quality of your services. Also, your structured planning and organization helped us immensely in carrying out this event.”
Target Group Manager HuntingSwarowski Optik, Austria“I’ve worked with the Proper team for
over 2 years and have only positive feedback
to share. Anja and her team were recommended to me by one of the Portfolio Directors at Informa and they came on board to help us with audience and speaker acquisition for client conferences and dinners during 2019. In 2020, Proper quickly adapted to working on virtual events for us. They did an amazing job each time, picking up projects on short notice, delivering above and beyond
what was asked of them. Our clients are consistently impressed by the Proper team’s contributions to successful project delivery.”Target Group Manager HuntingSwarowski Optik, Austria